What is our challenge about?

1. Consider how young people with a penchant for video games can motivate themselves to participate in free-time activities to strive for a more active lifestyle.

2. Ask yourself how to facilitate access to physical activities for young people.

3. Think about how different sports, brands, and institutions, such as schools or universities, can communicate an active lifestyle to young people.

The aim of this Challenge is to encourage young people in the Tyrol area to adopt a more active lifestyle. In doing so, consider the following question as a starting point for your contribution.

How can we promote an active lifestyle among young people?